Understanding Popup Analytics

Analytics are crucial for optimizing your popup campaigns. Here's how to use EngagePop's analytics effectively.

Key Metrics Explained

Impressions

The total number of times your popup has been displayed to visitors.

Conversion Rate

The percentage of viewers who completed the desired action (form submission, click, etc.).

Engagement Time

Average time users spend interacting with your popup.

Device Breakdown

See how your popups perform across desktop, mobile, and tablet devices.

Using the Analytics Dashboard

Real-Time Data

Monitor your popup performance as it happens with real-time analytics.

Historical Trends

Track performance over time to identify patterns and opportunities.

A/B Test Results

Compare different popup variations to find the best performer.

Optimization Tips

1. Low Conversion Rate?

   • Simplify your message
   • Reduce form fields
   • Improve your offer

2. High Bounce Rate?

   • Adjust timing triggers
   • Improve targeting rules
   • Check mobile responsiveness

3. Poor Mobile Performance?

   • Optimize for smaller screens
   • Reduce image sizes
   • Simplify interactions